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Insights

The world of SEO is fast-changing, there’s no denying it. As specialists and award-winning marketers, we make it our business to stay informed on the industry, and strive to consistently improve to be the best we can be – and we want to share that insight.

Scroll to view our range of news, blog posts and Insight downloadables, created in-house by the team at Evolved Search.

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Creating a robust, go-getting content and digital PR strategy - Evolved Search

Content & Digital PR Strategy: What should you be thinking about?

FAQs - how to write industry-leading frequently asked questions - Evolved Search

How to write industry-leading FAQs that engage customers and aid conversions

Evolved Search wins two awards at the European Search Awards 2020 for Best B2C and Best Automotive campaigns

Double win for Evolved Search at the European Search Awards 2020

Evolved Search have been shortlisted for the UK Content Awards and Northern eCommerce Awards 2020

Evolved Search shortlisted for UK Content and Northern eCommerce Awards 2020

Martyn Addison joins Evolved Search as Head of Strategy and Performance

Martyn Addison joins as Head of Strategy & Performance in newly-created role

Keyword Research - the importance of Search Intent - Evolved Search

It’s The Thought That Counts – The Importance of Search Intent in Keyword Research

Attending OutREACH Online conference - Evolved Search

OutREACH Online conference: Key takeaways from the event

Evolved’s furloughed staff create a website to support local businesses

Making an impact – not just in Search: Charity and Community initiatives

We just picked up our first ever Drum Search Award!

Advice for furloughed team members - Evolved Search

So, you’re being Furloughed… What next?

Five new faces join Evolved Search

6 nods for Evolved Search at the EU Search Awards 2020

Search Marketing during COVID-19: Why you should continue to invest during the crisis

COVID-19: An agency update from our MD

Evolved Search - Creating Content for the Automotive Sector

8 ways to produce engaging content for the Automotive sector

Hayley Fell - Evolved Search

Hayley Fell promoted to new Head of Client Services role

The secrets to creating powerful Evergreen Content

We just won Best Finance Campaign at the European Content Awards!

Expansion in the Sales team at Evolved Search

Two new Sales experts join the team at Evolved Search

Evolved Search win Best Finance Campaign at the Northern Digital Awards 2020

Image shows four new members of the Evolved Search team

Four new recruits join the Evolved Search team

Producing engaging, creative content for the financial sector

Evolved Search win Best Content Marketing Campaign at the UK Search Awards 2019

We won ‘Best use of Content Marketing’ at the UK Search Awards 2019!

Summer coverage book from Evolved Search

Summer Coverage Book – Check out our latest campaigns & results

UK Search Awards 2019 shortlist badge - Evolved Search up for 13 awards!

UK Search Awards 2019 – 13 spots on the shortlist!

Link-building: a case for Quality over Quantity - Evolved Search

Link-building: A case for Quality over Quantity

The Evolved Search team completed a marathon walk for two North East charities in 2019 - Picture shows team

So, we did a Marathon Walk for two amazing charities…

BrightonSEO 2019 - 8 Top Takeaways from the South's premier Search event

BrightonSEO 2019: Top Takeaways from the South’s premier Search event

Digital PR & Outreach myths debunked by Ruth Walker - Evolved Search

10 Digital PR and Outreach Myths: Debunked

Voice Search - what it means for SEO from Evolved Search

“OK, Evolved. What’s the latest with Voice Search?”

UK Content Awards 2019 winners - Best Finance Content Campaign - Evolved Search

Evolved Search wins Finance Content Campaign of the Year at UK Content Awards!

Ad Updates on Google and Facebook - our interactive timeline - Evolved Search

Updates to Google Ads & Facebook Ads: A timeline of what you need to know

Evolved Search team - Award winning SEO agency in Newcastle upon Tynee

Lucky Number 7 at EU Search & UK Content Awards

Evolved Search welcomes two new SEO starters

Evolved welcomes two new SEO starters

Search Campaign of the Year 2019 - Evolved Search and Mattress Online

Winners: ‘Search Campaign of the Year’ at the UK eCommerce Awards

PR and Outreach - Hazel Ramsell

Secrets to success: Getting your approach to PR and Outreach right

Six new faces join the Evolved Search team - February 2019 - Newcastle SEO Agency

Six new faces join the Evolved Search team!

Meet Danielle Pegg Mowbray, our Senior Content Manager at Evolved Search

A day in the life of… Danielle Pegg Mowbray, Senior Content Manager

uk search award winners - evolved search - best B2C campaign 2018

We’re UK Search Award winners – again!

Evolved Search expansion continues with 4 new recruits and a new Director

The Evolved Search expansion continues!

Ruth Walker - pictured in Woman magazine - photography by Syriol Jones

A day in the life of… Ruth Walker, Senior PR & Outreach Manager

Three nods for Evolved Search at The Drum Content Awards – and more!

North East Marketing Awards - Evolved Search shortlisted for four awards!

We’re up for 4 North East Marketing Awards!

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Evolved Search – It’s all in the name…

Evolved Digital Shortlisted in UK Search Awards 2017

The Rising Popularity of Map Based Graphics

Exploring the Past, Present and Future of Voice Recognition

Evolved Digital Shortlisted at European Search Awards 2017

1 Billion More to get Accelerated Mobile Pages

Card based SERPs, the new look of Google?

The end of a Fantastic Year!

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

We are the champions… of SEO

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Makes Policy Changes Amid Facebook Fake News Scandal

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

What We Know So Far About Expanded Text Ads

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

RankBrain’s Potential Effect on Paid Search Campaigns

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Launches Imported Call Conversions

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Is Google Accelerated Mobile Pages a Ranking Signal?

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Do Keyword Rankings Still Matter?

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google’s Next Mobile-Friendly Update to include Page Speed

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Hints At Adding Voice Search Reporting to Search Analytics Report

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Introduces Deeper Integration of Search Console in Google Analytics

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Bans Ads for Payday Loans

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Shuts Down PageRank to the Public

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

SEO-related spending forecast to be worth almost £55 billion by 2020

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Penalizes Sites for Unnatural Outbound Links

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Why Are Ad Blockers Becoming So Popular?

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Three Recent Changes to Google Shopping You Should Know About

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google Removes Right-Hand Side Ads

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Google To Remove Toolbar PageRank

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Why Most Linkbaity “Creative Content” Fails…..

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Why Are We Still Seeing Big Brands Spamming?

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Is The Mummy Blogosphere Now Toxic?

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

5 PPC Knee Jerk Reactions You Need To Avoid

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Let’s Look At The Ethics Of Some Sponsored Posts!

Evolved Search - our rebrand, revealed. Image of Evolved Search new branding.

Why The SearchMetrics Visibility Score Makes a Terrible KPI

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